Daily Drip: April 9, 2018

What’s happening now in sports business? That’s the premise for the ‘Daily Drip’, a Monday through Friday article that tracks the news of the day around digital, technology, media, marketing, sponsorship and business, among other topics. We’ll be hitting on our core coverage areas.

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Sports Business Chronicle now has an Internships page that we’ll update twice per week. Email us at mark@sportsbusinesschronicle.com if you’d like your company’s paid/for-credit internships featured. 

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New on Sports Business Chronicle: National Lacrosse League CRO pointed to Twitter partnership as a digital-first confirmation for the league, Chicago Bulls channeled its agency-like approach for a recent sponsored animated video and a recap of our first weekly professional conference call with guest Brian Killingsworth, CMO for the Vegas Golden Knights.

VIDEO OF THE DAY

Pre-game light show and projection mapping courtesy of the Colorado Avalanche.

MERCHANDISE/LEGAL

ESPN’s Darren Rovell reported that a circuit judge in Jacksonville, Florida had issued a temporary injunction against ’47 Brand and the use of stolen information from competitor and global e-commerce retailer Fanatics. Ex-Fanatics employee Brad Leinbach is accused of stealing company trade secrets before transitioning into a similar role at ’47 Brand.

AGENCY

Sports media agent Michael Klein recently moved from Maxx Talent to Creative Artists Agency, according to The Big Lead. He represents Barstool Sports’ ‘Big Cat’ and PFTCommenter, ESPN’s Bomani Jones and Mina Kimes and Bleacher Report’s Tom Haberstroh. In recent years, CAA’s sports media group has plucked off other agents from competing agencies, including Josh Santry (IF Management) and Matt Kramer (CSE Talent).

PHOTO OF THE DAY

MEDIA

Meredith, the parent company of Sports Illustrated, is reportedly seeking more than $150 million for SI. Per a source from the New York Post, the company thinks that SI Swimsuit could be sold off on its own as a stand-alone brand.

STAT OF THE DAY

Popular mobile video game Fortnite, which received heightened attention during March Madness and University of Maryland, Baltimore County’s first-round upset of Virginia, is currently raking in close to $2 million a day from iPhone users.

About Mark J. Burns

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